I honestly don't think I have ever been this ridiculously excited about a new mascara gettig released. I mean I usually check out the news, look at ads. When time for purchasing a new mascara I often take one of the new releases, and have been mostly known for getting something in the line of Rimmel, Maybelline or L'Oreal (although I have at times purchased the occassional Clinique mascara too). Moreover, I am usually also satisfied with my purchases as I have no surreal or even particular hopes and I rarely experience problems with any mascara really (like crumbling, smudging, melting etc). At times, I have even been known for repurchasing a product that for some reason caught my liking more than others (Maybelline Colossal Volum' for one).
But this one... The reviews, simple imagery and anticipation literally make my head spin!!! I really do wish to settle down when it comes to a mascara (stick to an undisputable favorite), and since I only buy one at a time, and only when I need it (meaning I do not have 10 of them around the house, nor do I have a smaller fortune invested in mascaras) to perhaps step away from those simpler brands, without exaggerating however. Well since a L'Oreal mascara in my neighbourhood goes for about 15-20 EUR (depending on the particular product), I think those 22 EUR a 'They're Real!' should cost me, is a perfectly affordable price.
Therefore lovely reviews and undeniably effective marketing, here I come! Sometimes in August it will be time for me to get a new mascara anyway, and sometimes in August, 'They're Real!' should also make its appearance in my local Sephora. That I call a lucky coincidence ;) :D
I call it fate!
ReplyDeleteI'll also call it fate when I get my grubby mitts on a tube - it looks/sounds uhmazing! x